Well he’s doing just about everything else, appearing on American late night shows, clocking up number ones all over the world; he might as well make some history while he’s at it. What is this ‘history’ I speak of? Sam Smith last night performed in the first-ever UK live music TV advert. With the exception of the cringey hand-waving of the crowd, this was overall a nice little moment. Here it is for ya –
Sam Smith’s In The Lonely Hour is out now.